4+ day, 7+ hour ago  (1072+ words) This week, some of the biggest conversations came from places where brands would normally strive to stand apart." In the beverage space, Karan Aujla and ZYRO got social media talking with a teaser that revealed almost nothing, building curiosity before…...

4+ day, 9+ hour ago  (326+ words) The Bollywood Wives may be preparing for more than just a girls' getaway. Recent hints from the group have sparked speculation that a new season of The Fabulous Lives of Bollywood Wives could be in the works. Sources suggest the…...

4+ day, 8+ hour ago  (810+ words) Authored by Vibhor Gulati, Founder, Defodio Digital And that's one of the biggest reasons micro and nano influencers are having a moment. Smaller Audience, Bigger Impact. One thing I've observed across campaigns is that influence doesn't always scale with follower…...

4+ day, 7+ hour ago  (242+ words) On June 18, Caprese returned with the second chapter of its signature property, Fashion Fete, bringing together fashion, culture and immersive storytelling for an evening inspired by the evolving world of Emily in Paris. Curated in partnership with Malini Agarwal, the…...

4+ day, 7+ hour ago  (154+ words) To capitalize on these evolving consumption patterns, Flipkart released its Annual Beauty Trends Report 2. 0 in partnership with Quantum Consumer Solutions. The report highlighted that younger shoppers are treating skincare as an ingredient-led, daily lifestyle ritual rather than an occasional indulgence....

4+ day, 9+ hour ago  (259+ words) GM Modular has unveiled a new Father's Day ad film that shines a light on an often-overlooked aspect of family life and family-run businesses: the values that are passed from one generation to the next. The ad film also offers…...

4+ day, 11+ hour ago  (123+ words) similar news Foxtale ropes in Sonali Bendre for "Eternal Glow" campaign film similar news More than a provider: How brands reimagined fatherhood this Father"s Day similar news LIC Housing Finance unveils new anthem featuring Sonu Nigam similar news Godrej…...

5+ day, 1+ hour ago  (321+ words) Crafted in small batches on soft velvet and cotton, Faborange's organisers, pouches and sleeves are designed to be both functional and meaningful. More than everyday accessories, they serve as quiet reminders of the wildlife and the extraordinary species that inhabit…...

5+ day, 11+ hour ago  (124+ words) Available in Hindi, Tamil, Telugu, and Malayalam, the campaign reflects the breadth of listening habits across India, while showcasing how Spotify helps listeners explore new music, artists and genres in ways that feel personal, intuitive and relevant to them. similar…...

5+ day, 8+ hour ago  (281+ words) Collective Artists Network today announced the expansion of Galleri5 AI Studio with Agentic Canvas, a new AI-native creative platform built to transform how films, campaigns, characters, stories and digital experiences are created. The result is a platform that can help filmmakers…...