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mediaweek.com.au > are-medias-luxury-play-for-2026-deeper-partnerships-human-stories-and-cultural-clout

Are Media’s luxury play for 2026

Are Media’s luxury play for 20261+ hour, 59+ min ago   (541+ words) It comes as shifting consumer expectations reshape how luxury marketers approach storytelling. Are Media is positioning its luxury portfolio as a long-term content partner for brands in 2026, as shifting consumer expectations reshape how luxury marketers approach storytelling. In a new…...

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mediaweek.com.au > ellisons-newest-paramount-play-for-wbd-cash-sweeteners

Ellison’s newest Paramount play for WBD: cash sweeteners

Ellison’s newest Paramount play for WBD: cash sweeteners16+ hour, 50+ min ago   (500+ words) After the "Project Eagle" leak, Ellison ups the ante with a break-up fee and governance promises to kill the Netflix bid. If David Ellison has learned anything from his father, it is that when a door does not open, you…...

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mediaweek.com.au > the-kid-laroi-becomes-the-man-laroi-in-new-uber-eats-ad

'The Kid LAROI' becomes 'The Man LAROI' in new Uber Eats ad

'The Kid LAROI' becomes 'The Man LAROI' in new Uber Eats ad23+ hour ago   (498+ words) Special and director Steve Ayson turn The Kid LAROI into "The Man LAROI" for Uber Eats. The Kid LAROI has fronted a new Uber Eats instalment of its Get Almost, Almost Anything platform, transforming into "The Man LAROI" after ordering…...

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mediaweek.com.au > media-roundup-abc-grilled-over-boycott-herzog-ad-under-scrutiny-senate-targets-stan-paywall-and-rea-enters-chatgpt-search

Media Roundup: ABC grilled over boycott, Herzog ad under scrutiny, Senate targets Stan paywall, and REA enters ChatGPT search

1+ day, 13+ hour ago   (416+ words) See the top industry stories trending today. The Australian's Steve Jackson reports that Aunty is facing fresh scrutiny after denying there was "no evidence" senior journalists boycotted Adelaide Writers Week in support of author Randa Abdel-Fattah. At Senate estimates, Liberal…...

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mediaweek.com.au > johnnie-walker-black-ruby-tees-off-as-official-whisky-of-liv-golf-adelaide

Johnnie Walker Black Ruby named official whisky of LIV Golf

Johnnie Walker Black Ruby named official whisky of LIV Golf2+ day, 17+ hour ago   (322+ words) A hole-in-one with every drink. Johnnie Walker Black Ruby will be served as the Official Whisky of LIV Golf Adelaide. This new partnership that places the brand at the centre of one of Australia's fastest-growing sporting and cultural weekends. As…...

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mediaweek.com.au > bs-throws-down-a-500k-challenge-to-fix-how-brands-talk-about-sustainability

SBS Media Sustainability Challenge returns for 2026 with $500,000

SBS Media Sustainability Challenge returns for 2026 with $500,0002+ day, 22+ hour ago   (417+ words) Brands and agencies are invited to develop TV creatives that normalise sustainable behaviour. Now in its second year, the challenge offers'the winning campaign $500,000 inSBS advertising inventory, selected by a jury of senior industry leaders. Submissions are open until 6 March, with…...

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mediaweek.com.au > aami-reframes-luck-and-unpredictability-in-new-because-australia-campaign-via-leo-australia

AAMI's new ‘Because Australia’ campaign via Leo Australia

AAMI's new ‘Because Australia’ campaign via Leo Australia3+ day, 3+ hour ago   (531+ words) For every win, there's a wobble " and luck, like everything else, rarely arrives evenly distributed. AAMI has launched the latest chapter of its "Because Australia' brand platform, tapping into a distinctly local truth: for every win, there's a wobble " and…...

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mediaweek.com.au > tv-ratings-weekend-6-8-february-winter-olympics-surge

TV Ratings Weekend 6-8 February: Winter Olympics surge

TV Ratings Weekend 6-8 February: Winter Olympics surge3+ day, 9+ hour ago   (1423+ words) Winter Olympics coverage powered Nine across the weekend, before Married At First Sight delivered Sunday's biggest audience. Nine's Winter Olympics 2026 D0 -Night Session 2 recorded a total TV national reach of 1,993,000, a total TV national audience of 879,000 and a BVOD audience of…...

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mediaweek.com.au > seven-pits-aussies-against-brits-in-new-sas-showdown

Seven pits Aussies against Brits in new SAS showdown

Seven pits Aussies against Brits in new SAS showdown3+ day, 11+ hour ago   (200+ words) The season will be filmed in Morocco. Seven is set to launch a new instalment of its reality franchise, SAS: AUS v ENG, bringing together seven Australian and seven British celebrities for a selection-style challenge in Morocco. The network says…...

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mediaweek.com.au > trump-says-hell-sue-trevor-noah-over-epstein-joke-at-grammys

Trump says he'll sue Trevor Noah over Epstein joke at Grammys

Trump says he'll sue Trevor Noah over Epstein joke at Grammys1+ week, 2+ day ago   (361+ words) Donald Trump has threatened legal action against host Trevor Noah after a Grammy Awards joke linked him to" Jeffrey Epstein. Noah said, "Song of the Year " that is a Grammy that every artist wants almost as much as Trump wants…...