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News

Mumbrella
mumbrella.com.au > talent-corp-partners-with-fastbreak-for-global-product-placement-936921

Talent Corp partners with FastBreak for global product placement

7+ hour, 5+ min ago   (270+ words) Independent agency Talent Corp has formed a partnership with US-based FastBreak Entertainment to provide product placement opportunities for brands from Australia, Southeast Asia, and the South Pacific. The agency says the deal is “multi year”. Under the new multi-year deal,…...

Mumbrella
mumbrella.com.au > mumbrellacast-hughesy-has-a-problem-mc-saatchi-has-a-problem-local-tech-bosses-have-a-problem-936555

Mumbrellacast: Hughesy has a problem, M&C Saatchi has a problem, local tech bosses have a problem

4+ day, 8+ hour ago   (168+ words) Dave Hughes is being targeted by the Witches This week on the Mumbrellacast, the MFW point their brooms at Dave Hughes, and we struggle to find a legitimate reason for the protesting – at least, not one that has anything to…...

Mumbrella
mumbrella.com.au > sca-launches-new-afl-podcast-series-936396

SCA launches new AFL podcast series

5+ day, 5+ hour ago   (344+ words) Southern Cross Media Group has launched a new podcast series called The Breakers, featuring AFL journalists Mitch Cleary, Xander McGuire, and Tom Morris. The series aims to provide insights into the processes behind breaking AFL stories as the news cycle…...

Mumbrella
mumbrella.com.au > community-broadcasting-sector-generates-485m-in-social-value-annually-936218

Community broadcasting sector generates $485m in social value annually

6+ day, 5+ hour ago   (407+ words) Australian community broadcasting generates $485m in social value annually, according to new research. The sector is calling for increased government investment to address financial pressures and enhance its contributions to local communities. Australia’s community broadcasting sector generates almost half a billion…...

Mumbrella
mumbrella.com.au > the-ksl-dream-team-locks-in-some-advertisers-936213

The KSL dream team locks in some advertisers

6+ day, 6+ hour ago   (169+ words) Dr Mumbo was relieved to wake up this morning to discover that Kyle Sandilands was back on air after a couple of days on the sick list. But probably not half as relieved as Dr Mumbo’s least favourite social justice…...

Mumbrella
mumbrella.com.au > news24-launches-national-brand-campaign-following-rebrand-936049

News24 launches national brand campaign following rebrand

1+ week, 5+ hour ago   (721+ words) Australian news network News24 has launched its first brand campaign since rebranding from Sky News Australia on 27 July. The campaign aims to strengthen audience engagement and expand reach, leveraging a new visual identity and integrated media strategy. News24 has unveiled its first…...

Mumbrella
mumbrella.com.au > advertising-doesnt-need-volunteers-so-stop-working-for-free-936093

Advertising doesn't need volunteers, so stop working for free

1+ week, 6+ hour ago   (814+ words) Chas Bayfield examines the industry’s tendency to demand free creative work, and shares a resolution that has given him peace of mind. Frame from an Oreos spec ad At the start of 2026, I made a resolution which I have clung…...

Mumbrella
mumbrella.com.au > project-planet-launches-print-first-publication-and-podcast-series-935633

Project Planet launches print-first publication and podcast series

1+ week, 4+ day ago   (365+ words) Australian media initiative Project Planet has launched The Share Plate, a quarterly publication and podcast series aimed at fostering in-depth conversations. Project Planet has launched The Share Plate, a new print-first quarterly publication, podcast and events program designed to start…...

Mumbrella
mumbrella.com.au > former-mamamia-host-claire-murphy-joins-acasts-creator-network-935096

Former Mamamia host Claire Murphy joins Acast's creator network

2+ week, 6+ hour ago   (475+ words) Australian podcast host Claire Murphy has signed with Acast, bringing her podcast The Solo Bureau into its creator network. The move reflects a trend of journalists building independent media businesses amid declining trust in traditional media. Former Mamamia editor and…...

Mumbrella
mumbrella.com.au > john-kelly-on-keeping-radio-local-building-listnr-and-audience-testing-jackie-henderson-935017

SCA's John Kelly on keeping radio local, building Listnr, and audience testing Jackie Henderson

2+ week, 5+ hour ago   (244+ words) In this exclusive Q&A with James Manning for Mumbrella, Kelly gives an insight into his deep audio thinking, including why he believes local live radio will always outperform network broadcast models, and what research tells his content team about…...