5+ hour, 48+ min ago   (268+ words) Transport Victoria wants Melburnians to love riding the bus Transport Victoria has launched its new ‘Love, The Bus’ campaign via Taboo, aiming to shift negative perceptions of bus travel and encourage more Victorians to use expanded networks across Melbourne’s north…...

3+ day, 4+ hour ago   (365+ words) Mumbrella Social enterprise Disinfluencer has launched a campaign titled ‘When will I be famous?’ to challenge the representation of disabled people in advertising. The campaign, led by founder Simone Eyles, aims to shift the narrative from inspiration to ambition, questioning…...

4+ day, 7+ hour ago   (168+ words) Dave Hughes is being targeted by the Witches This week on the Mumbrellacast, the MFW point their brooms at Dave Hughes, and we struggle to find a legitimate reason for the protesting – at least, not one that has anything to…...

6+ day, 4+ hour ago   (407+ words) Australian community broadcasting generates $485m in social value annually, according to new research. The sector is calling for increased government investment to address financial pressures and enhance its contributions to local communities. Australia’s community broadcasting sector generates almost half a billion…...

3+ week, 3+ hour ago   (204+ words) Last week, we finally reached the denouement of one of the industry’s more frustrating sagas. Three years after all-party consensus united behind Peta Murphy’s You Win Some, You Lose More report — which recommended outlawing betting ads in the same way…...

3+ week, 6+ day ago   (393+ words) Rights holding collectives remain loudly adamant that Canberra must rule out a copyright deal. Adam Barty, CEO of digital and AI consultancy Revium, believes creatives may benefit from a more pragmatic approach. Adam Barty writes that, in the AI copyright…...

3+ week, 6+ day ago   (578+ words) New Zealand advertising agency Thompson Spencer has launched a campaign for Auckland Transport that integrates the opening of the City Rail Link with New Zealand Fashion Week. The campaign aims to reshape perceptions of public transport by showcasing it as…...