News
Here's the tea: Dilmah's new campaign celebrates its steeped history
2+ hour, 56+ min ago (390+ words) Do try it" has evolved. Dilmah Tea has launched a new brand campaign that brings to life the values that have defined it for generations: purpose and an enduring commitment to real tea. The campaign has been produced by Toybox…...
talk SPORT launches Australian You Tube channel
2+ hour, 15+ min ago (360+ words) talk SPORT Australia has launched with a local World Cup series produced with News Corp Australia and NOVA Entertainment. talk SPORT has expanded into Australia with a new local You Tube channel and its first Australian original series, talk SPORT…...
Press Council rules against Age and SMH over Wilcox cartoon
2+ hour, 56+ min ago (470+ words) The ruling found the January Cathy Wilcox cartoon depicting Netanyahu encoded antisemitic tropes, breaching editorial standards. The Australian Press Council has found The Age and The Sydney Morning Herald breached its Standards of Practice by publishing a cartoon on 7 January…...
You Tube just overtook Netflix. Here's what you're missing
3+ hour, 6+ min ago (854+ words) King Kong's Sabri Suby on why the data signals a seismic shift in attention " and what every marketer needs to do about it. "Sabri Suby, Founder, King Kong You Tube has officially overtaken Netflix in average daily viewing worldwide, and…...
Martin Brundle lost Kim Kardashian with one snarky comment
7+ hour, 44+ min ago (639+ words) My theory is that with his British accent and pompous attitude, Kardashian confused him for the former Prince Andrew, so recoiled in revolt." People are outraged with Kim Kardashian, again. Of all the crimes the billionaire influencer has committed in…...
Uber Eats launches first global campaign with Gordon Ramsay
18+ hour, 31+ min ago (647+ words) A night off from cooking isn't the end of the world; it's called priorities.' Gordon Ramsay has spent the better part of three decades making people feel terrible about their cooking. Now, he's telling them to stop entirely. Uber Eats…...
The West Australian launches new WA brand campaign
19+ hour, 39+ min ago (383+ words) The campaign positions the publication as part of the state's everyday identity across print, digital and out-of-home. The West Australian has launched a new brand campaign, "The West Australian is WA, positioning the masthead as a defining voice for Western…...
Initiative Australia names Sarah O'Leary Melbourne Managing Director
1+ day, 7+ hour ago (290+ words) The former Rufus and Zenith executive returns to the Omnicom agency to lead its Victorian operations. Initiative Australia has appointed Sarah O'Leary as managing director of its Melbourne office, with the agency describing the hire as a return for a…...
Asahi Beverages appoints BMF and Kerfuffle as creative partners after competitive pitch
22+ hour, 25+ min ago (382+ words) BMF takes Victoria Bitter and Solo while Kerfuffle leads Carlton and Great Northern in a split creative remit across the portfolio. Asahi Beverages has appointed BMF and Kerfuffle as its new creative agencies following a competitive pitch, and has parted…...
TV Ratings Long Weekend 5-8 June: Big Freeze helps Seven dominate
23+ hour, 6+ min ago (1589+ words) Seven's AFL coverage and Farmer Wants A Wife launch delivered strong results across the King's Birthday long weekend. Seven's AFL: Friday Night Football recorded a total TV national reach of 1, 718, 000, a total TV national audience of 633, 000 and a BVOD audience…...