News
World Cup, US-style: coffee breaks and skincare routines
13+ hour ago (230+ words) More About Advertising Here are two unexpected takes on football culture from across the Atlantic, where Dove and Nescafe have muscled in on the World Cup with ads that target whole new untapped areas of football fandom. Lola USA (created…...
BBC and Ocean honour Attenborough
4+ day, 19+ hour ago (236+ words) BBC Studios marked a historic milestone in British broadcasting by taking over Piccadilly Lights in London to celebrate Sir David Attenborough's 100th birthday, ahead of a special event in his honour at the Royal Albert Hall later today. The two-minute 3 D…...
George Parker: English motherfucker, do you speak it?
1+ week, 23+ hour ago (381+ words) More About Advertising I once presented a campaign to the CEO of 3 Com, a major networking thingummy company in Silicon Valley. He looked at it, stroked his chin, gently breathed out, then after a significant pause said, "I can resonate…...
Guardian brings back "Points of View" with a contemporary twist
1+ week, 23+ hour ago (39+ words) Guardian brings back "Point of View" with a contemporary twist'More About Advertising One of the great ads from a great commercials director. Well worth a second innings in the era of fake news. This version: MAA creative scale: 8....
Jane Austin: reasons to be cheerful about going to Cannes this year
1+ week, 6+ day ago (170+ words) Civilisation is in flames yet somehow the ad world keeps turning. As you start mentally packing your suitcase for another Cannes Lions, you may well be asking yourself: what's the point of it all? Will there be enough flight fuel?...
Ben Ducker of IMA picks his Desert Island Christmas ads
4+ mon, 3+ week ago (36+ words) Tesco " That's what makes it Christmas " 2025 Apple " A critter carol Waitrose " The perfect gift Google Pixel " It's pixel, actually John Lewis " Where love lives Ben Ducker is ECD at global creative agency IMA....
Manchester City's James Wilkins picks his Desert Island Ads
6+ mon, 3+ week ago (206+ words) If I'm stranded on a desert island sipping on thrice-boiled, desalinated sea water I don't want to be reminded of a nice, cold Guinness so I'll leave out the surfers ad. I'll also probably be on a diet of coconuts…...
Uncovered's Mitch Syrett picks his Desert Island (sort of) Ads
5+ mon, 1+ week ago (389+ words) 1. KSV Vending (Radio Jingle) I spoke with Colin Borrer, the General Manager of KSV, to get hold of the audio; turns out they ran the jingle across several campaigns in the 30 years since, exhibiting mastery of one of the most…...
Uncommon finds the creative spark where you'd least expect it
3+ week, 5+ day ago (204+ words) Design and advertising are currently forging a newly symbiotic relationship, with agencies talking about combining disciplines to solve business problems, taking a more holistic approach, and responding to the visual culture we live in. It's all a way of getting…...
MAA Ad of the Week: is it Beckham or Tennant?
3+ week, 4+ day ago (204+ words) There's a certain skill in handling celebs, especially when, like David Beckham, they have no discernible acting ability. Or even a good voice. Gut is handling Becks' latest incarnation for Stella Artois and has produced quite a serviceable ad for…...