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Branding in Asia
brandinginasia. com > gong-cha-launches-campaign-featuring-stray-kids-felix

Gong cha Taps Stray Kids' Felix to Drive Global Brand Platform

2+ hour, 8+ min ago  (391+ words) Moving beyond the familiar style of K-pop endorsements, Jung von Matt HANGANG portrays Felix in a more artistic and expressive light, immersed in the studio as he composes and plays instruments. Creative Agency Jung von Matt HANGANG has won Gong…...

Branding in Asia
brandinginasia. com > new-york-festivals-announces-2026-financial-and-pr-purpose-juries

New York Festivals Announces 2026 Financial and PR & Purpose Juries

5+ hour, 10+ min ago  (354+ words) Pete Gosselin will lead the Financial Executive Jury, and Josh Budd the PR & Purpose Executive Jury. The New York Festivals Advertising Awards has announced the 2026 Financial and PR & Purpose Specialty Executive Jury panels. The Financial Executive Jury, led by Jury…...

Branding in Asia
brandinginasia. com > creative-dive-when-the-cilantro-ran-out-in-taiwan-doritos-stepped-in

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1+ day, 13+ hour ago  (24+ words) Creative Dive: When the Cilantro Ran Out in Taiwan, Doritos Stepped In'Branding in Asia Sorry, but we couldn't find what you were looking for...

Branding in Asia
brandinginasia. com > jasmine-dadlani-on-humor-creative-risk-and-brands-as-an-antidote-to-a-heavy-world

Jasmine Dadlani on Humor, Creative Risk, and Brands as an Antidote to a Heavy World

1+ day, 6+ hour ago  (642+ words) The Chief Strategy Officer at Mc Kinney on insight-driven creative risk, the value of client candor, and what she's looking for as a juror at this year's New York Festivals Advertising Awards. As part of an interview series in collaboration…...

Branding in Asia
brandinginasia. com > coca-colas-new-campaign-challenges-japan-to-separate-the-fizz-from-the-sizz

Coca-Cola's New Campaign Challenges Japan to Separate the Fizz From the Sizz

1+ day, 6+ hour ago  (279+ words) Sound has a way of triggering recognition in an instant. "Fizz or Sizz" brings together two familiar noises that often blur together" The Coca-Cola Company has launched "Fizz or Sizz", a campaign set in Japan that invites audiences to distinguish…...

Branding in Asia
brandinginasia. com > creative-dive-how-doritos-cilantro-swap-became-a-snack-moment-in-taiwan

Creative Dive: How Doritos' 'Cilantro Swap' Became a Snack Moment in Taiwan

1+ day, 13+ hour ago  (551+ words) Starcom Taiwan fast-tracked Doritos into one of Taiwan's most popular TV dramas, sparking a snack trend " the "Cilantro Swap' " that dominated social feeds across the country. Doritos (Pepsi Co Foods Taiwan) When a once in a hundred year typhoon hit…...

Branding in Asia
brandinginasia. com > your-skin-is-your-armor-bulk-homme-campaign-reimagines-samurai-tradition

'Your Skin is Your Armor' - BULK HOMME Campaign Reimagines Samurai Tradition

1+ day, 23+ hour ago  (188+ words) BULK HOMME, a Japanese men's skincare brand, has launched a new campaign under the theme "Your Skin is Your Armor," that draws on Japanese cultural tradition with a modern approach. "Since most Japanese men associate skincare with the beauty category,…...

Branding in Asia
brandinginasia. com > adrian-tso-on-hong-kongs-creative-scene-risk-taking-and-the-art-of-case-writing

Adrian Tso on Hong Kong's Creative Scene, Risk-Taking, and the Art of Case-Writing

3+ day, 3+ hour ago  (670+ words) The Chief Strategy Officer of BBDO Hong Kong on the city's creative scene, shifting client attitudes toward risk, and what he'll be looking for as a juror at this year's New York Festivals Advertising Awards. As part of an interview…...

Branding in Asia
brandinginasia. com > from-fossil-to-fashion-lab-grown-t-rex-leather-debuts-in-amsterdam

From Fossil to Fashion: Lab-Grown T-Rex Leather Handbag Debuts in Amsterdam

3+ day, 2+ hour ago  (454+ words) While this first piece is unique, T-Rex leather itself will continue to be produced. The material will be made commercially available to brands and designers. Feel like there is something unique missing from your accessories collection? A handbag made from…...

Branding in Asia
brandinginasia. com > kazuhiro-shimura-selected-as-innovation-jury-president-at-cannes-lions-2026

Kazuhiro Shimura Selected as Innovation Lions Jury President at Cannes Lions 2026

3+ day, 6+ hour ago  (192+ words) Branding in Asia Kazuhiro Shimura Selected as Innovation Lions Jury President at Cannes Lions 2026 Creative agency Dentsu has announced that Kazuhiro Shimura, Executive Creative Director of Dentsu Inc. , has been selected as Jury President for the Innovation category at the…...

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